How to find a good SEO consultant is a crucial question for businesses aiming to enhance their online visibility and drive organic traffic. Search Engine Optimization (SEO) is a pivotal aspect of modern digital marketing, and partnering with a skilled SEO consultant can yield significant benefits. However, finding the right consultant can be a daunting…
In the realm of digital marketing, Facebook stands as a powerhouse platform with over 2.8 billion monthly active users. Advertising on Facebook offers businesses an opportunity to connect with a massive audience, drive engagement, and achieve marketing goals. So, how does advertising on Facebook work? Whether you’re just getting started with advertising on Facebook or…
How much does a company spend on marketing? Every business will go through a phase where they’ll need to do marketing to attract customers, increase sales, and compete better against other fellow businesses that are in the same respective market as you are, however, a lot of small business owners struggle to know just how…
Having a better understanding on what are the 7 marketing functions is critical to the success of any marketing campaign. The functions include Market information management, Product management, Promotion, Distribution, and Financing. While there are other functions that may exist in a particular industry, these seven are commonly considered the most critical to a successful…
What does SEO mean in marketing? Essentially, SEO means Search Engine Optimization. It is a method that improves the amount of traffic your website gets from search engines. Understanding SEO fundamentals and keeping up with changes in search engine algorithms can help you create a successful online presence, and as you read through keep an…
Whether you’re considering hiring a freelancer or agency for your social media management, there are a few things to keep in mind. First, how much is social media management? Second, how will the agency or freelancer provide you with services? And lastly, how will the agency or freelancer handle your social media content? Let us…
How does marketing most benefit consumers? Marketing to consumers is an essential aspect of any small or large business. It is about building brand recognition, educating and informing consumers, and setting and managing customer expectations. In addition, it also creates an environment for consumers conducive to conversion. Image source: https://courses.lumenlearning.com/suny-hccc-introbusiness/chapter/the-role-of-customers-in-marketing/ Empowering Consumer Knowledge Knowledge is…
What does a social media marketer do? Whether you are looking to get into the social media marketing industry or hire a social media marketer, this article will give you an idea of what a social media marketer does. A social media marketer’s activities are managing multiple social media accounts for multiple clients, analyzing the…
How much does SEO cost for a small business? Depending on your business and the type of SEO services you want to hire, you can expect the cost of SEO to vary quite a bit. Different pricing models can be used to determine the cost of SEO services. Consider looking into a reseller plan that…
In the world of social media marketing, Twitter stands as a powerful platform for connecting businesses with their target audiences. Promoting a tweet—an essential component of Twitter’s advertising features—offers a means to amplify your message, increase visibility, and engage with users beyond your organic reach. However, the question that often arises is, “How much does…
