What is google my business used for? Having a Google My Business account can be beneficial to your business. It can help you create a listing for your company, and it can make it easier for potential customers to find you. For this instance let’s use London, Ontario as our location serving as our sample. You can also integrate your Google My Business profile with other social networking sites, such as Facebook. This will also allow you to share your updates with friends and followers.

what is google my business used for

Set up your profile

Having a Google Business Profile can drive tons of traffic to your business. The listing will show up on the map and can also provide directions to your business. You can use the Google My Business app to track calls, respond to reviews and monitor customer interactions, as well as use digital marketing in London Ontario as an agency.

The best way to optimize this profile is to supply as much information as you can. You can include a description of your products and services, as well as photos of your employees. Including images will make your business more appealing to consumers. The most basic Google My Business profile includes your name, address, phone number, and business description. You can also add a logo and an image of your business. A Google business listing can be created for free. An example is “Digital marketing agency in London, Ontario”. The more specific you get, the better.


Verify your listing

Using the Google My Business listing verification process, you can increase brand awareness and turn searchers into loyal customers. You can also add photos, optimize your business, and respond to customer reviews. In addition, you can update other information in your Google My Business profile, including your website address, day and year of operation, and other business attributes.

The first step is to log into your Google account. Next, you need to decide how to verify your business. Depending on your location, there are a variety of ways to verify your business, including using the phone or mail. There are three common methods for verifying your Google My Business listing: postcard, phone, and email. The method you choose depends on how recently your business’s information has been changed. From our previous example, we can incorporate it in our listing this way: “Agency in London, Ontario” or “Digital marketing agency in London, Ontario”


Get a PIN

Getting a PIN for Google My Business is a great way to boost local sales and get more customers for your business. The process is simple and straightforward. However, it is important to ensure that your business address is correct.

The first step is to sign up for a Google account. Once you are a registered user, you can go to Google Maps and click the “Pin a location” button. The map will then display your business’s location. You can then scroll around to view other businesses in your area.

Then you can add a custom label to your pin. You can also add photos to your listing. Having a visually appealing image will help you drive foot traffic.

Next, you can enter your business’s name, phone number, website, and category. You can even write a description of your business. You can also create a co-manager or add messaging permissions.


Answer questions

Keeping your Google My Business page updated with questions and answers is a good way to drive traffic to your business. It also keeps your brand message consistent. In fact, it may be the best way to get potential customers interested in your products and services.

Providing the best answer to a customer’s question can be a challenge. For example, if your bakery offers gluten-free baked goods, you may need to take a different tack than if you were selling a more traditional scone. Another question could be about the location, like where in London specifically.  It isn’t uncommon for consumers to research your products, agency, or services online before purchasing. By providing them with a solid answer to a common question, you can build trust and demonstrate that you are a reputable company.


To find out more ways that Google my Business can be used, we offer a free consultation over at Digital Specialist Co.